Daniel Tiger’s Neighborhood Live

This is the key art and website that I designed for the Daniel Tiger’s Neighborhood Live – Neighbor Day tour. The Daniel Tiger’s Neighborhood logo was designed by someone else, however, I created and added the word “live” to it. The characters were also created by someone else. The rest of the design and layout was created by myself. 

In addition to the primary key art, I also created a secondary piece that’s used regularly in different markets to A/B test the target audience. 

View Project

Key Art

Primary Design

Secondary Design